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Talking Color Can Help You Sell A Better Painting Experience

What Color Experts Want Painting Experts To Know About Color Theory

By Megan Headley
Originally published by APC (American Painting Contractor). Click here to view the original article.

How many times a week do you have a customer ask for your opinion on a color? Lots?

How many times a week do you offer your opinion on a customer’s color? Zero?

For many painting contractors, their job is strictly about applying the color—not selecting it.

“There was a painting contractor who I’ve worked with for years and when the homeowner asked him about color he would always say ‘I don’t choose the colors, I just apply the paint’,” shares Mary McMurray, owner of color consultancy Art First Colors for Architecture in Portland, Ore., and a licensed painting contractor herself for more than 30 years.

Painting contractors who take this hard line on color have every reason in the world to be defensive.

“I find that painters hesitate to voice their...

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How To Write A Painting Proposal

Having a well written & clear PAINTING PROPOSAL is a crucial step that is unfortunately often skipped or forgotten.

But if you want to avoid situations where a client is not ready for you... or perhaps are tired of doing EXTRA work for Free...

You owe it to yourself to watch this video.




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How ATTRACTIVE is YOUR OFFER? 2 things to consider...

There are 2 things that come into play when we conclude whether or not we are attracted to an offer:

1- The PRICE

2- The STORY

But as you'll discover in this week's video, YOUR STORY is often not given a chance to be heard... or worst, it's replaced with a completely different one.




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Does the idea of SELLING make you feel uncomfortable?

If so, it's probably because you don't fully appreciate the value of your offer.

Because like most things is life, SELLING can either come from a self serving place (what's in it for me?)... or from a place of giving (what's in it for them?).



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PLAYER or BUILDER... which one are you?

In the DATING world, just like the SELLING world, there are 2 TYPES of individuals... The PLAYERS and The BUILDERS.

Now, if you're wondering where I'm going with this... YES, I'm making a comparison between Sex AND Money! (NOT Sex FOR Money) ;)


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